Lisa Ton is the founder and CEO of several retail stores in Frisco, Colorado, including Colisco Wearables, The Flying Crane Boutique, and Colorado Specialties. She also operates a strong e-commerce business through Amazon and other platforms including Colisco.com. Most recently she has launched her line of clothing and accessories branded under the Colisco Wearables name.

Her retail strategies earned each of her stores numerous “Best Of” awards. She attributes each store’s popularity to carrying the top outdoor brands presented by a knowledgeable and friendly staff in a fun and friendly atmosphere. Customers are frequently treated to live music with beer and wine made available.

Key to Lisa’s business strategy is a strong buying team that curates popular brands including UGG, Vuori, Beyond Yoga, Marmot and others. Her team of SEO experts, inventory management specialists and social media strategists keep online sales healthy and growing.

Retail and online sales are bolstered by the introduction of her own brand, Colisco Wearables which includes outdoor Puff Blankets, Eco-Towels, merino beanies, leather wallets, custom T-shirts, hats and more. The wholesale channel has gained stores across the nation to carry Colisco Wearables clothing and accessories.

According to Lisa, future growth will include customizing the Colisco Wearables product line for small businesses, corporate, and non-profits. Clients work with Lisa and her team to put together a product central to exemplifying the organization’s mission and helping to achieve fundraising goals.